AgencyIQ vs TodayApp Pro — Which Is Right for Your Agency?
TodayApp Pro is a lightweight mobile activity tracker. AgencyIQ is a full performance intelligence platform. Different scopes, different fits.
In this comparison:
- Quick side-by-side
- Who TodayApp is the right call for
- Who AgencyIQ is the right call for
- Feature-by-feature
- Our honest take
Time to read: 4 minutes
The quick answer
| AgencyIQ | TodayApp Pro | |
|---|---|---|
| Best for | Independent agencies wanting full performance intelligence | Producers who want a simple mobile activity tracker |
| Focus | Production + leads + commission + team + analytics | Mobile sales activity, clock-in, scripted call tracks |
| Platform | Web + mobile | Android-only (iOS was delisted) |
| Pricing | Free during beta | Not publicly listed |
| Standout | Full agency intelligence platform | Mobile-first simplicity, scripted call tracks |
| Known gap | Less mobile-first than TodayApp | Android-only, very thin feature set |
Who TodayApp Pro is the right call for
TodayApp Pro is a focused mobile tool. Pick TodayApp if:
- You want the simplest possible mobile experience for producers. Log a call, punch the clock, see your team's activity. Not much else.
- All your producers are on Android. The iOS app was delisted from the App Store. If you have iPhone producers, TodayApp isn't currently an option for them.
- You already work with the Risk Advisor Institute. TodayApp's primary distribution is through that partnership, and their ecosystem works together.
- You use scripted call tracks. TodayApp ships pre-loaded scripts for producers and service reps.
Who AgencyIQ is the right call for
AgencyIQ is a full agency platform — TodayApp is a mobile tool. Pick AgencyIQ if:
- You want more than activity tracking. Production dashboards, commission plans, lead ROI, team management, policy activity, AI insights.
- You have iPhone users. AgencyIQ works in any modern browser on any device.
- You want an actively developed product. AgencyIQ ships features weekly. TodayApp's development cadence is quieter.
- You run an independent P&C agency that needs a full system of record, not a mobile-only companion app.
Feature-by-feature
| Capability | AgencyIQ | TodayApp Pro | Notes |
|---|---|---|---|
| Production tracking | ✅ | 🟡 | TodayApp focuses on activity more than production |
| Commission calculation | ✅ | ✅ | Both have basic commission features |
| Activity tracking | ✅ | ✅ | TodayApp is mobile-first on this |
| Mobile app (iOS) | Web works on iOS | ❌ | iOS app was delisted |
| Mobile app (Android) | Web works on Android | ✅ | TodayApp is native Android |
| Lead ROI | ✅ | ❌ | Not a TodayApp capability |
| Modern analytics / dashboards | ✅ | ❌ | Different class of product |
| AI insights | ✅ | ❌ | Unique to AgencyIQ |
| Scripted call tracks | ❌ | ✅ | TodayApp's differentiator |
| Full agency platform | ✅ | ❌ | Fundamentally different scope |
Pricing comparison
TodayApp Pro
- Pricing not publicly listed. Typically distributed through the Risk Advisor Institute partnership.
- Expect to go through their sales process to get a quote.
AgencyIQ
- Free during beta for Founding Members.
- Paid pricing launches later this year in the $149–$199/month range.
- Unlimited users, no per-seat.
Our honest take
These tools aren't really competing for the same buyer.
TodayApp is a mobile-first activity tracker — fine for a small team that wants a simple way to log calls and watch production. It's not trying to be a full agency platform.
AgencyIQ is the full platform. If you need production tracking, commission calculation, lead ROI, team management, and analytics — TodayApp doesn't cover most of that.
One practical note: if you have any producers on iPhone, TodayApp isn't currently an option for them. The iOS app was delisted from the App Store. Android-only is a meaningful constraint in most agencies.
Frequently Asked Questions
Is AgencyIQ available on Android and iOS?
Yes — AgencyIQ is a web application that works on any modern browser. Producers use it on iPhone, iPad, Android phones, and Android tablets. The mobile layout is touch-optimized.
Does AgencyIQ have scripted call tracks like TodayApp?
Not today. If scripted tracks are your main need, that's an honest gap we don't fill yet.
Can I try both at the same time?
AgencyIQ's Founding Member beta is free, so yes. TodayApp's pricing isn't public, so you'd need to contact them.
What if I'm part of the Risk Advisor Institute community?
That's TodayApp's primary distribution channel. Their ecosystem is designed to integrate. If you're in that community, TodayApp is a reasonable starting point — and AgencyIQ can run alongside it for the analytics layer.
See AgencyIQ for yourself
AgencyIQ is free during beta for Founding Members.
Last updated: 2026-04-18